The Power of SMS in the Banking and Finance Sector
Financial institutions are implementing a mobile-first customer experience as smartphones become more and more ingrained in our daily lives. This uses SMS communications to fully engage customers, going beyond basic transactional alerts. This is corroborated by research from Gartner, which shows that SMS open rates are an amazing 98%, whereas email open rates are only 20%.
Main Advantages of Text Messaging:.
According to Deloitte research:
Financial firms are better positioned to interact with consumers, foster trust, and reduce contact center calls by using SMS as a digital touchpoint.
Download Now
Copyright© 2025 Acumen Intelligence. All rights reserved