Calling all financial services providers

Financial services providers are not only competing against each other but also against evolving consumer behaviour and giant tech powerhouses.


The need of the hour is to play it smart with the right technologies and strategies to improve market presence and forge better customer relationships.


What do customers want?


  • 75% of customers want personalised communication and experience from their financial services providers.
  • Around 65% of customers agree to exchange personal information for relevant and personalised communication.
  • 76% of customers are willing to change their financial services provider if they cannot deliver tailored services.

Hurdles for financial services providers


Financial services providers need to break free from the clutches of staggered innovation and outdated existing tech stacks to compete and minimise customer disengagement.


Address customer needs with 8×8 communication APIs.


Use the 8×8 SMS API to reach customers even in poorly connected or remote areas. Deliver secure one-time passwords (OTPs) and important alerts without hassles with 8×8.

Reach customers wherever they are on their preferred messaging medium to boost engagement and deliver seamless support.

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8x8 - Calling all financial services providers

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